Insta360: “Go Campaign”
About This Series
When it's time to launch a new product, there are so many factors to consider. Who is the right voice for this market? How can we descibe all of the befits and features while staying fun and engaging? Insta360 makes products that we as filmmakers already love, so we were able to jump head first into the mind of an Insta360 user.
Insta360 reached out to us about creating a campaign to promote their smallest camera, the GO, we were excited to get out of town to capture a family vacation in Big Bear. From paddleboarding to alpine slides, this crew took the camera all over to capture their memories and didn’t have to think twice about it. Freedom, that’s the beauty of such a powerful camera in the palm of your hand.
